The Advertising Museum is the only one to focus on the effects of advertising in Tokyo. With over 150,000 digitally archived advertisements from Edo-period wood-block prints to the latest tv adverts, you can follow trends and developments in the world of Japanese advertising. The exhibitions here are an excellent way to learn about Japanese culture, with everything from kabuki to food being advertised to the populace. There is a shop and library and although the library is open to the public, items cannot be lent out.

Ad Museum sign
Photo by Gregory Lane

There are roughly 12 temporary exhibitions held each year on varying themes in the advertising world, and the items in the permanent exhibition are changed periodically.

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