Kewpie Mayo Terrace

For mayo lovers of all ages, head to a free guided tour at Kewpie Mayo Terrace and discover what makes Kewpie mayo tick.

Other fun things to do in Tokyo? Check out the immersive digital art museum teamLab Planets, or cuteness overload of Tokyo Chiikawa Park.

What to expect

The Kewpie Mayo tour in Tokyo has become super popular — and for good reason.

On this tour, you’ll be shown around the “factory” (more like a museum), where you’ll learn how the popular mayonnaise is made, the history of the brand, and even how to properly store the bottle in the fridge.

Additionally, there’s a chance to sample different types of Kewpie mayonnaise in Kewpie’s Kitchen. The guide also shares ideas for recipes you can make using Kewpie mayo — chocolate cake, anyone? (Yes, you really can use it for that.) Along the way, you can spot hidden Kewpie mascots, play interactive games, and just have a great time.

At the end of the tour, you’ll be able to choose a free souvenir from several options — we recommend picking one that includes a miniature Kewpie doll. There’s also a small gift store where you can buy Kewpie food products and themed-goods, like a Kewpie bottle-shaped cushion.

Entry and reservations

You need to reserve a spot on a tour to get inside Kewpie Mayo Terrace. The tours are free, but the place is reservation-only, and English is a separate course: pick the slot labeled “[Mayoterrace] English Tour” when you book. All the other tours are conducted in Japanese.

There are usually three tours a day from Monday to Friday, at 10:30 a.m., 2 p.m., and 3:30 p.m., and each lasts about 60 minutes. The terrace is closed on weekends and public holidays (with the occasional Saturday opening), so check the calendar on the official site.

Important: Slots are released a month at a time, not on a rolling basis. The whole of next month goes on sale at 10 a.m. Japan time on the first of this month, so October’s tours opened on September 1, November’s open on October 1, and December’s on November 2. The English tours fill up within days of each release, so be online that morning. One online booking covers up to six people; groups of seven or more need to book by phone (03-5384-7770). You can enter from 20 minutes before your slot, not earlier, and photos and videos aren’t allowed during the tour itself.

How to get there

Kewpie Mayo Terrace is about a 7-minute walk from Sengawa Station on the Keiō Line; the Keiō Line rapid from Shinjuku Station takes about 17 minutes. Stop at the security gatehouse by the main gate when you arrive.