December and January are extremely busy months for most Japanese shops, as their winter sales attract lots of people looking to spend their year-end bonuses. The first three days after New Year are especially crazy, with huge crowds trying to make the most of the New Year sales and buying fukubukuro (lucky bags with random items from last year’s inventory).

How Tokyo winter sales work

New Year shopping in Japan is serious business, almost like Black Friday in the US. And you thought that the Japanese New Year was simply marked by such traditions as watching the first sunrise, or visiting temples and shrines!

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A New Year sale in Japan
A New Year sale in Japan | Photo by Emran Kassim used under CC

Here’s a list of some department stores and malls holding Tokyo winter sales. Note that this is not a comprehensive list of all the department stores around Tokyo, and that some of these establishments may have multiple sales—a Christmas sale and then a New Year’s sale, or a part one, then a part two.

Also, many retailers do not post sale information on their websites, as they tend to make it “exclusive” to subscribers of their newsletters (merumaga, a contraction of “mail magazine”). Any information without an accompanying link was taken from an actual visit, or compilations on Japanese websites (like Fashion-Collect.jp). So bear in mind that the information here may be subject to change. The best way to confirm if a department store has an ongoing sale is to go and check it out.



Another note: fukubukuro (lucky bags) sales are only good until supplies last, so we’ve only mentioned start dates. It’s advisable to arrive early or, if possible, to pre-order to get a fukubukuro. They’re usually sold out by lunch time! But even if your attempt to brave the New Year crowd to buy a fukubukuro ends up unsuccessful, you won’t necessarily leave empty-handed, as shops often have accompanying New Year bargains, so as not to disappoint those who made the effort to visit (and also to clear out stock).

Lastly, you may be wondering why the list focuses on department stores. But what about the electronics shops, sporting goods shops, and everything else, you ask? Online information on sales for other types of stores is even more difficult to find! Electronics shops like Bic Camera and Yodobashi Camera, as well as variety goods shops like Loft and Tokyu Hands, have sales too; just pay them a visit. You’ll see from the way the staff have their hands full that they offer good bargains as well.

Happy shopping, cheapos!

Ginza and Tokyo Station vicinity

Mitsukoshi Ginza and Nihonbashi – Winter clearance sale from Jan. 2 (Thursday) onward.

Marronnier Gate (formerly Printemps Ginza) – Winter sale from Jan. 2 (Thursday) to 26 (Sunday).

Matsuya Ginza Fukubukuro and winter sale from Jan. 2 (Thursday).

Daimaru Tokyo – Winter clearance sale and fukubukuro sale from Jan. 2 (Thursday).

Hibiya Chanter – Winter sale from Jan. 2 (Thursday) to 13 (Monday).

Tokyu Plaza Ginza – Winter sale from Jan. 2 (Thursday) to 13 (Monday).

Shinjuku and Kichijoji

Lumine – Lumine the Bargain winter sale from Jan. 2 (Thursday).

Keio ShinjukuFukubukuro and winter sale from Jan. 2 (Thursday).

Parco Kichijoji – Sale starts from Jan. 2 (Thursday).

TakashimayaFukubukuro and winter sale from Jan. 2 (Thursday).

Isetan Shinjuku – Winter clearance and fukubukuro sale from Jan. 2 (Thursday) onward.

Marui Shinjuku – Winter sale from Jan. 2 (Thursday).

Odakyu Shinjuku – Winter sale from Jan. 2 (Thursday).

Tokyo Winter Sales
 | Photo by Danny Choo used under CC

Ikebukuro

SeibuFukubukuro and winter sale from Jan. 1 (Wednesday) to 6 (Friday).

Tobu – Winter sale from Jan. 2 (Thursday).

Sunshine CityFukubukuro and winter sale from Jan. 1 (Tuesday) to 10 (Tuesday).

Parco and P’Parco (Parco’s annex) – Grand bazaar from Jan. 2 (Thursday).

Lumine – Lumine the Bargain winter sale from Jan. 2 (Thursday).

Marui – Winter sale from Jan. 2 (Thursday).

Shibuya, Harajuku, Omotesando and Ebisu

Hikarie ShinQs – Winter sale from Jan. 2 (Thursday).

Shibuya 109 – Fukubukuro sale from Jan. 2 (Thursday).

Laforet Harajuku – Fukubukuro sale from Jan. 1 (Wednesday).

Tokyu Department Store – Winter sale from Jan. 1 (Wednesday).

Mitsukoshi Ebisu – Winter sale from Jan. 2 (Thursday) onward.

Roppongi and Akasaka

Roppongi HillsFukubukuro and winter sale from Jan. 1 (Wednesday).

Tokyo Midtown Fukubukuro sale from Jan. 2 (Thursday).

Odaiba

Venus Fort, Aqua City Daiba, Diver City Plaza, and Decks Tokyo Beach are all having a huge winter sale, collectively known as OdaiBargain, from December 26 (Thursday) to January 13 (Monday).

fukubirkuro
Photo by Danny Choo used under CC

Ueno and Asakusa

Marui Ueno – Winter sale from Jan. 2 (Thursday).

Matsuzakaya UenoFukubukuro and winter sale from Jan. 2 (Thursday).

Tokyo Sky Tree Town Solamachi – Fukubukuro and winter sale from Jan. 1 (Wednesday).

Other areas of Tokyo

Mitsui Outlet Park Tama Minami-Osawa – Located in Hachioji, this outlet mall is having a fukubukuro and winter sale from Jan. 1 (Wednesday).

Cocolia Tama Center (formerly Mitsukoshi Tama Center) – Fukubukuro and winter sale from Jan. 2 (Thursday).

Granduo TachikawaFukubukuro and winter sale from Jan. 2 (Thursday).

Lasy updates on Dec 30, 2019 by Mareike Dornhege.

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